Can you share a pivotal moment or experience in your life that ignited your passion for design? How has that influenced your creative journey since then? I was always fascinated by graphics from an early age. Things like the livery on toy cars or camouflage patterns on toy tanks. Later in my pre-teens, I got […]
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Geneviève is a graphic designer at Initiate. Working remotely while staying close I’m extremely lucky to have the opportunity to work remotely at Initiate. Working from home offers me the flexibility that makes my life run smoothly: I love being able to throw in a load of laundry, pop a recipe in the oven, or […]
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1. Illustrator: “paste” on all artboards While graphic design is often a creatively driven passion project, it also often involves a lot of copy and pasting. Having a better set of key commands has improved my workflow tremendously. While working in Illustrator, you can hit option+cmd+shift+V to paste an asset across all artboards. This same […]
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Can you share a pivotal moment or experience in your life that ignited your passion for design? How has that influenced your creative journey since then? One pivotal experience that profoundly shaped my journey into design happened unexpectedly while I was still deciding on my career path after graduation. Ironically, my choice to pursue a […]
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Can you share a pivotal moment or experience in your life that ignited your passion for design? How has that influenced your creative journey since then? It all started with reading comic strips in the Sunday newspaper, especially Garfield—I wanted to create my own. Even now, anytime I can include illustrated characters in a design […]
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Back to beginner Over the past few years, the team at Initiate has actively embraced and encouraged what is commonly known as the beginner’s mindset. We’ve come to recognize the value of promoting open-ended learning, and have integrated it into our approach to our own operations and developing client work. This mindset is not only […]
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Can you share a pivotal moment or experience in your life that ignited your passion for design? How has that influenced your creative journey since then? It’s hard to pinpoint exactly what may have flipped the switch towards design in my life. I was the kid using MS Paint or KidPix to create tickets, invitations, […]
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1. “Export for Screens” in Illustrator allows for faster logo packaging When creating a logo pack for a client, you can save time by exporting multiple versions of the file at once. Choose File>Export>Export for Screens… Once there, click “Add Scale” to select the format and scale of the export. This allows you to export […]
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Diving straight into the deep end After a trip into Academia to study film in university followed by 15 years in the hospitality industry, it was time for a change. I completed my Advanced Diploma in Graphic Design at Algonquin College this past year. I did my final semester’s work placement with Initiate and was […]
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Web browsers are easy to view with complacency. We mainly use them to search the internet, and in that aspect, all the brands available — Google Chrome, OS Safari, Mozilla Firefox, and Microsoft Edge — do the exact same job. And that’s the extent that most of us expect from our browsers, with exceptions being […]
