We’re proud of what we do
The design realm is a fluid one—that’s why we approach each project with a fresh outlook, identifying ways to challenge the status quo. At the end of the day, your design needs to work for you, and we are here to help make it a reality, while keeping in mind accessibility and today’s requirements.
Below, explore our collective creativity and design thinking in a few of our favourite projects. Contact us if you are looking for specific industry examples.
Branding Graphic Design Marketing Sales Collateral
From blueprints to brand presence: Our journey with MP Lundy
MP Lundy Construction builds with precision—and we help make sure that shows up everywhere else. Since 2019, we’ve supported their website, project updates, and proposal materials with fast, consistent design and technical support grounded in their “Relationships Over Bricks” approach.
View
Branding Graphic Design Reports Trade Shows & Events
Designing experiences that champion leadership
Over the past decade, Initiate has helped WCT bring their brand to life across key touchpoints, most notably their annual Leadership Awards Gala, through cohesive event creative, print and digital collateral, and on-site support. We’ve also refreshed core brand assets (including corporate and program logos) and designed clear, flexible report templates built to evolve year after year.
View
Graphic Design Sales Collateral
Destination Canada: Economic sector brochures
We redesigned a set of five brochures for Destination Canada to reflect their bold, modern vision for business events. Each layout was built to adapt across varying content lengths and bilingual formats while maintaining a cohesive, polished feel.
View
Graphic Design
Over a decade of creative and production support for Trend Micro
Our long-standing relationship with Trend Micro began with small, ad hoc projects that laid the groundwork for deeper collaboration. Over time, we became a trusted partner, supporting both their B2B and B2C divisions with brand rollouts and custom collateral.
View
Brand Guidelines Graphic Design
Calian chooses Initiate as high-level brand support
Over the past two years, we’ve helped refine and roll out updated brand guidelines across all five of their business units. Today, we continue to support their team with strategy, collateral, and consistent brand execution across digital and print.
View