Polymath had a strong B2B identity, but inconsistent visuals and too much flexibility led to a disjointed brand experience. We conducted a full audit, refined the graphic system, and applied a cleaner, more cohesive design across key touch points.
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Over the past two years, we’ve helped refine and roll out updated brand guidelines across all five of their business units. Today, we continue to support their team with strategy, collateral, and consistent brand execution across digital and print.